The diary of a CEO The 33 laws of business and life
Book - 2023
"At the very heart of all the success and failure I've been exposed to - both my own entrepreneurial journey and through the thousands of interviews I've conducted on my chart-topping podcast - are a set of principles that ensure excellence. These fundamental laws underpinned my meteoric rise, and they will fuel yours too, whether you want to build something great or become someone great. The laws are rooted in psychology and behavioral science, in my own experiences, and those of the world's most successful entrepreneurs, entertainers, artists, writers, and athletes, who I've interviewed on my podcast. These laws will stand the test of time and will help anyone master their life and unleash their potential, no matt...er the field." --
- Subjects
- Genres
- Self-help publications
- Published
-
[New York, New York] :
Portfolio/ Penguin
2023.
- Language
- English
- Main Author
- Physical Description
- 358 pages : illustrations ; 24 cm
- Bibliography
- Includes bibliographical references (pages 335-356).
- ISBN
- 9780593715833
- Introduction: Who am I to write this book?
- Pillar I. The Self
- 1. Fill your five buckets in the right order
- 2. To master it, you must create an obligation to teach it
- 3. You must never disagree
- 4. You do not get to choose what you believe
- 5. You must lean in to bizarre behaviour
- 6. Ask, don't tell - the question/behaviour effect
- 7. Never compromise your self-story
- 8. Never fight a bad habit
- 9. Always prioritise your first foundation
- Pillar II. The Story
- 10. Useless absurdity will define you more than useful practicalities
- 11. Avoid wallpaper at all costs
- 12. You must piss people off
- 13. Shoot your psychological moonshots first
- 14. Friction can create value
- 15. The frame matters more than the picture
- 16. Use Goldilocks to your advantage
- 17. Let them try and they will buy
- 18. Fight for the first five seconds
- Pillar III. The Philosophy
- 19. You must sweat the small stuff
- 20. A small miss now creates a big miss later
- 21. You must out-fail the competition
- 22. You must become a Plan-A thinker
- 23. Don't be an ostrich
- 24. You must make pressure your privilege
- 25. The power of negative manifestation
- 26. Your skills are worthless, but your context is valuable
- 27. The discipline equation: death, time and discipline!
- Pillar IV. The Team
- 28. Ask who not how
- 29. Create a cult mentality
- 30. The three bars for building great teams
- 31. Leverage the power of progress
- 32. You must be an inconsistent leader
- 33. Learning never ends
- References
- Acknowledgements