The age of magical overthinking Notes on modern irrationality

Review by Booklist Review

This seamless tie-in to Montell's Cultish (2021) and her podcast, Sounds Like a Cult, examines the recent upsurge in cults, conspiracies, extreme fandom, and distorted nostalgia. Refreshingly entertaining and informative, Montell links research and social science with humorous and touching anecdotes. The book reviews some common cognitive biases and fallacies that may be magnified by online culture and rampantly spread. Montell attributes the contagion of astronomical levels of hopelessness and alienation to this phenomenon, especially in those inclined to mistrust institutions of power. Research reflects how relentless exposure to information without weight, context, or veracity perpetuates the overconsumption of its sources, she finds. Credibility increases when a concept is embedded in a repetitious narrative that elicits strong emotion, condensed into a simplified form that encourages immediate response. Montell aims to inspire online users to identify and counter ingrained tendencies toward superstition, groupthink, and mental shortcuts. She exemplifies the power of compelling stories by employing her own memorable metaphors and disclosures as an invitation to consider more deeply what we choose to consume and share.

From Booklist, Copyright (c) American Library Association. Used with permission.

---

Review by Publisher's Weekly Review

Linguist Montell follows up Cultish with a ruminative examination of "self-deceptive thought patterns," which she contends are a powerful substratum of the modern psyche. While "magical thinking," or the belief that one's thoughts can affect the real world, may function as a necessary mental shield in certain situations (Joan Didion famously wrote about its importance for dealing with grief), Montell argues that "magical overthinking" is that same tendency set into irrational overdrive by the internet era's overabundance of information. To illuminate this phenomenon, she dissects pop culture oddities and contemporary relationship issues to show how they are symptomatic of otherwise anodyne "cognitive biases" run amok. One standout chapter posits that fans' "parasocial" relationships with celebrities, which rely on attributing to the celebrity an invented personality based on scant evidence, are an instance of the "halo effect" (the "unconscious tendency to make positive assumptions about a person's overall character"). Originally documented decades ago as characteristic of how people think about close associates, this cognitive bias is made irrational by "closeness" to celebrities via social media. Other chapters analyze the "sunk cost fallacy" in relationships and "confirmation bias" in astrology. Montell's arguments sometimes hinge on reductive generalizations (e.g., everyone believes they are a good person), but she makes more than enough astute connections to compensate for occasional glosses. It's an alluring diagnosis of what ails modern minds. (Apr.)

(c) Copyright PWxyz, LLC. All rights reserved

---

Review by Kirkus Book Review

A leading social commentator puts the weird trends of our time under the microscope. Montell, author of Cultish and Wordslut, examines a profound, timely question: How do we get out of the constant cycle of confusion, obsession, second-guessing, and information overload? The author approaches the dilemmas of the 21st century with her tongue firmly in her cheek, although she recognizes the way that "magical thinking," or the belief that internal thoughts and feelings can affect unrelated events in the external world, is slowly unraveling our society. The book is more a series of essays than a cohesive narrative, but Montell ably demonstrates the fundamental mismatch between the way our brains operate and a world defined by the internet, media saturation, and AI systems. It's become almost impossible to separate truth from marketing ploys, so there's a tendency to retreat into cynicism--or, even worse, conspiracy theories. Everything seems to be a crisis, pushed along by attention spans that continue to shrink. Montell covers a great deal of ground, from the "stans" (that is, stalker-fans) of celebrities, to mental health gurus selling "vibes," to the allure of commercialized nostalgia. On the psychological side, the author leads us through the thickets of confirmation bias, the recency illusion, and the sunk-cost fallacy, and how such flawed thinking can undermine our attempts to make sense of the world. Montell is better at analysis than providing answers, but she believes that a good dose of considered self-awareness can go a long way. Getting away from the screen and doing something physical, even assembling furniture, can also be an antidote. The author presents an engaging package suitable for anyone who wants to better understand the chaos of our modern society. Montell's take on how irrationality went mainstream is informed by erudite wit and an eye for telling images. Copyright (c) Kirkus Reviews, used with permission.

Copyright (c) Kirkus Reviews, used with permission.

---