Strategy for Transformational Change

Streaming video - 2016

When Brad Smith took over as CEO, Intuit founder Scott Cook advised him to “Question everything.” Using this as his mantra, Smith set out to create innovative business structures that built on Intuit's strengths and retained market dominance in spite of an explosion in social media, unforeseen technology shifts, and radical changes in consumer expectations. In this highly informative presentation, Smith shares secrets that have led to revolutionary new products, sky-high productivity, and a ranking on Fortune's 100 Best Companies to Work For. Smith describes how to articulate a vision so simple and clear that teams are aligned and motivated without the leader having to do anything but get out of the way. He details specific te...chniques for building a culture where innovation thrives and the next best thing could come from anywhere in the company. And he explains how Intuit selects the right people, projects and metrics for prospering in the present while at the same time preparing for an unknown future. Intuit's flagship brands include QuickBooks, Quicken, and TurboTax. Brad Smith became Intuit's president and CEO in 2008 after leading several of its major divisions over a five-year period. Previously, he held sales, marketing and management positions with ADP, Pepsi, Seven-Up and Advo, Inc.

Saved in:
Subjects
Published
[San Francisco, California, USA] : Kanopy Streaming 2016.
Language
English
Corporate Author
Kanopy (Firm)
Corporate Author
Kanopy (Firm) (-)
Other Authors
Brad Smith (speaker)
Online Access
A Kanopy streaming video
Cover Image
Item Description
Title from title frames.
Physical Description
1 online resource (1 video file, approximately 49 min.) : digital, .flv file, sound
Format
Mode of access: World Wide Web.
Access
AVAILABLE FOR USE ONLY BY IOWA CITY AND RESIDENTS OF THE CONTRACTING GOVERNMENTS OF JOHNSON COUNTY, UNIVERSITY HEIGHTS, HILLS, AND LONE TREE (IA).