You haven't hit your peak yet Uncommon wisdom for unleashing your full potential

Harvey Mackay

Book - 2020

"Masterclass (title will change) collects Harvey's Mackay's decades of business leadership in all-new pieces of common sense, wisdom, advice, humor, and candid, invaluable advice for employees, bosses, and entrepreneurs. The book is broken up into hundreds of shorter easily digestible entries. Sections include The ABCs of Selling; Adversity can be your best friend; Humility, success make good business partners; What they didn't teach you in business school; How not to ride a dead horse; Ethics is about what is right, not who is right; Warning -- customers are perishable; Recognition does wonders for sense of hearing; and much, much more. Told with the straight-shooting humor that only Harvey Mackay can deliver, Mastercla...ss is a frontlist gem that promises years of backlist sales"--

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Subjects
Published
Hoboken : John Wiley & Sons, Inc [2020]
Language
English
Main Author
Harvey Mackay (author)
Item Description
Includes index.
Physical Description
xxi, 324 pages ; 24 cm
ISBN
9781119658603
  • Foreword
  • Acknowledgments
  • Introduction
  • Section 1. Adversity
  • Adversity can be your best friend
  • Bouncing back from deflating times
  • The worst failure is the failure to try
  • Section 2. Attitude
  • Take charge of your attitude
  • A smile adds face value
  • Arrogance and business don't mix
  • Happiness breeds success
  • Section 3. Believe in Yourself
  • People achieve to the degree they believe in themselves
  • Give your self-confidence the boost you need
  • Humility, success make good business partners
  • Section 4. Business Basics
  • The best job lessons I ever learned
  • How not to ride a dead horse
  • Discipline is the order of the day
  • Winners set goals, losers make excuses
  • Ethics is about what is right, not who is right
  • Section 5. Coaching
  • Lessons from John Wooden: Build a pyramid of success
  • Good bosses improve good employees
  • A great work environment is an excellent motivator
  • Recognition does wonders for your sense of hearing
  • Lou Holtz coaches you all the way to #1
  • Section 6. Competition
  • Know thy competitors
  • How to beat your competition
  • Competition teaches you to outswim the sharks
  • Winners thrive on competition
  • Section 7. Creativity
  • Creativity does not require genius
  • Cultivate creativity to grow success
  • Imagination is the fuel for success
  • Section 8. Customer Service
  • Warning-Customers are perishable
  • Taking care of customers is taking care of business
  • Create a service culture
  • The art of the apology
  • Section 9. Hiring/Firing/Jobs
  • Hire a professional
  • Make a bad hire and your plans could backfire
  • Firing is like public speaking; few like to do it
  • Employee retention: A cause for reflection
  • Getting a job is a job
  • How do you get better at your job?
  • Section 10. Humor/Laughter
  • Laughter: The natural high
  • A sense of humor is no joke
  • Humor works at work
  • Section 11. Ideas/Innovation
  • Ideas without action are worthless
  • Big innovations start with little ideas
  • Spark innovation in your company
  • Section 12. Leadership
  • Attention: Leadership lessons from the Marines
  • Good leaders bring out the best in employees
  • Real leadership often defies the rules
  • Section 13. Negotiation
  • Successful negotiations start with stellar preparation
  • Negotiating 101: 50 years of experience
  • Everything's negotiable-and here's how to do it
  • Section 14. Networking
  • Dig your well before you're thirsty
  • How does your networking report card stack up?
  • Get to know the gatekeeper
  • Make friendships work at work
  • Section 15. People Skills
  • Ten Commandments for the office
  • Bad manners are bad for business
  • Maintain a civil tongue
  • 2, 4, 6, 8-Who do you appreciate?
  • Harvey's short course in class
  • Who's buttering your bread?
  • The best ship to sail-friendship
  • Section 16. Persistence
  • Never too late to succeed
  • Trying times are no time to quit trying
  • Section 17. Quality/Values
  • Good enough never is
  • Do it right the first time
  • Values determine who we are
  • Section 18. Roadblocks
  • If you don't have a plan B, you don't have a plan
  • Stop procrastinating before it stops you
  • Don't let fear of success hold you back
  • Section 19. Sales and Marketing
  • Law of large numbers pays large dividends
  • What makes a good sales rep?
  • Putting the sway in persuasion
  • Sales-up close and personal
  • Knowing something about your customer is just as important as knowing your product
  • Use the Mackay Sales Scalpel to sharpen selling techniques
  • Sales is everyone's business
  • Section 20. Self-Improvement
  • Who do you want to be when you grow up?
  • Never leave well enough alone
  • Strengthen your memory
  • Experience is the name people give to their mistakes
  • Section 21. Success
  • The Seven Cs of Success
  • Success is the difference between working hard and hardly working
  • Make like a pencil and get the lead out
  • Sam Walton's rules for success
  • Become "the most likely to succeed"
  • For long-term success, give up these detrimental traits
  • Section 22. Teamwork
  • Look for these traits in successful team players
  • When we find each other, a miracle begins
  • When "go, team, go" becomes "stop, team, stop"
  • None of us is as good as all of us
  • Section 23. Time Management
  • How to keep time on your side
  • Take the time to manage your time
  • Make the call to improve phone skills
  • Section 24. Trust
  • Who packed your parachute today?
  • Whom do you trust?
  • Section 25. Vision/Visualization
  • Visualization helps you live your dreams
  • Your vision shapes your reality
  • Section 26. Watch Your Language
  • We learn more by listening than by talking
  • Wash your mouth clean of these career-killing phrases
  • Spread the word: Don't gossip
  • Section 27. Final Thoughts
  • The Other Seven Wonders of the World
  • The Second Ten Commandments
  • Things I've learned in life
  • You get what you give
  • Lifelines beat deadlines any day
  • Happy people make other people happy
  • Thoughts for a richer life
  • About the Author
  • Index