Don't keep your day job How to turn your passion into your career

Heller turns the phrase jack of all trades, master of none on its head: she's a jack of all trades, master of all! Quitting a lucrative career in commercial real estate to follow her passion (songwriting), Heller licensed songs that filled holes in niche markets and watched her vision of success become a reality. Later, she developed training modules for other aspiring songwriters, which in turn led to her celebrity as a social media expert, podcasting maven, and now author. Heller combines a New Age-y, spiritual tone with straightforward, pragmatic advice for entrepreneurs. She pivots effortlessly from encouraging readers to accept miraculous changes, find their bliss, and examine their authentic selves to practical tips for building mass marketing email distribution lists and identifying web-based social media and teaching portals that allow small-business owners to capture additional revenue. Most important to burgeoning entrepreneurs are her template emails and scripts for cold-contacting potential mentors, connectors, and clients; her finely honed sample language is both approachable and incisive, keeping in theme with the entire book.--Sarah Steers Copyright 2010 Booklist