Sell it like Serhant How to sell more, earn more, and become the ultimate sales machine

Ryan Serhant

Book - 2018

Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling. Whether you are selling a brownstone or a hot tub, golf balls or life insurance, Serhant shares the secrets behind how to close more deals than anyone else, expand your business, and keep clients coming back to you. This book is the blueprint for how to go from sales scrub to sales machine. Serhant provides useful lessons, lively stories, and examples that illustrate how anyone can employ his principles to increase profits and achieve success. Your measure of a good day will... no longer depend on one deal or one client. A good salesperson never closes a deal and wonders, "What now?" The next deal is already happening. Serhant shares practical guidance on how to juggle multiple deals at once and close all of them EVERY. SINGLE. TIME.

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Subjects
Genres
Nonfiction
Published
New York : Hachette Books 2018.
Language
English
Main Author
Ryan Serhant (author)
Edition
First edition
Physical Description
xviii, 219 pages : illustrations ; 24 cm
ISBN
9780316449571
  • Introduction
  • 1. The Birth of a Salesman
  • Turning Point, Take One
  • Initiative Is My Favorite Word
  • Endurance for the Win
  • Let Fear Drive Your Success
  • None of This Works Without Confidence
  • 2. The Power of Yes
  • Saying Yes = Selling More
  • An Unexpected Sales Weapon: Improv
  • Every Deal Is Another Scene
  • Planet Confidence: Where Everyone Wants What You're Selling
  • One Risk at a Time
  • A Confession: Shyness Sucks
  • 3. Work for the Deal
  • Zero Fear: How to Transform People into Clients
  • The Perfect Balance
  • The Serhant Way of Working the Deal
  • The Wow Moment
  • 4. The Master of Follow-up
  • F-1: The Follow-up
  • F-2: The Follow-Through
  • F-3: The Follow-Back
  • 5. The Seven Stages of Grief Selling
  • The Stages of Every Sale
  • The Serhant Tool Kit of Emotions
  • The Indecisive Client: Push, Pull, and Persist
  • The Element of Surprise
  • 6. You Need to Get FKD
  • Time Stealer Versus Time Manager: How to Manage Your Workload
  • Ryan's Day
  • The Finder, Keeper, Doer Method
  • Let Me Save Your Sanity
  • 7. The Four Tenets of Work
  • Work for Your Career, Not the Job
  • The Four W's
  • Positivity: The Oil That Keeps Everything Running
  • 8. Be the One Who ...
  • Every Product Has a Story-You Just Have to Find It
  • Every Salesperson Needs a Hook
  • When You're at Work, You Are at Work
  • Let Your Inner Freak Flag Fly (and Have Fun)
  • What's the Icing on the Cake?
  • 9. Flow to Fail Smarter
  • Six Reasons Balls Fall and Kill Your Deal
  • If You Ever Feel Like Quitting, Please Read This First!
  • When You Face Your Biggest Failure Every Day
  • 10. Do It Right NOW
  • There Is No Obstacle Too Big for You to Get Over
  • Do More!
  • How Do I Incentivize Myself to Reach My Goals?
  • What Does the Future You Look Like?
  • Acknowledgments