The sniper mind Eliminate fear, deal with uncertainty, and make better decisions

Dave Amerland

Book - 2017

"Snipers are exceptional. The trained sniper is a complex fusion of hard skills such as weapons knowledge, situational awareness, knowledge of ballistics and physics, and soft skills such as emotional stability, empathy, and a stoic acceptance of the hardships associated with a particular set of circumstances. There are countless instances where a single sniper, embarking on a secret mission, would have to improvise, operate beyond any hope of support, and yet still manage to carry out the mission and get back home unharmed even though the enemy was actively hunting him. For the first time ever, The Sniper Mind reveals the practical steps that allow a sniper's brain to work in this superhuman precise, calculated way. It teaches re...aders how to understand and apply these steps, whether they are stuck in a cubicle facing mounting piles of work or sitting in a corner office making industry-defining decisions. Through the explanation of advanced military training techniques and cutting-edge neuroscience, this book provides concrete strategies and real-world skills that can help us be better: -At our jobs -In our relationships -In our executive decision making -In the paths we choose to take through life By learning how snipers teach their minds to eliminate fears and deal with uncertainty we can also develop the mental toughness we need to achieve the goals that seem to elude us in business as well as in life."--Provided by publisher.

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Location Call Number   Status
2nd Floor 153.83/Amerland Due Apr 12, 2024
New York : St. Martin's Press [2017]
Main Author
Dave Amerland (author)
First edition
Physical Description
xiv, 416 pages : illustrations, map ; 22 cm
Includes bibliographical references (pages 381-399) and index.
  • Introduction
  • 1. Seeking a Competitive Advantage
  • 2. Choosing the Battlefield
  • 3. The RIght Tools for the Job
  • 4. Smarts
  • 5. Science
  • 6. Mind
  • 7. Fortitude
  • 8. Preparation
  • 9. Response
  • 10. Structure
  • 11. Feeling
  • 12. Performance
  • Afterword
  • Acknowledgments
  • Appendix 1.
  • Appendix II.
  • Appendix III.
  • Appendix IV.
  • Appendix V.
  • Bibliography
Review by Publisher's Weekly Review

The premise of this slickly presented, if testosterone-clogged, book from search engine optimization consultant Amerland (Google Semantic Search) is that civilians who learn to synthesize hard and soft skills, as snipers do, will improve their careers, personal lives, and "executive decision-making" abilities. Each chapter of this tightly organized manual outlines a sniper skill set, such as finding competitive advantages, a relevant real-life sniper exploit and corresponding "business case," and a concluding "sniper skill acquisition list," or recap. Amerland's instructions are easily replicable and simple, though sometimes they come across as too simplistic or cheesy, as when he incorporates gimmicky-sounding learning tools such as "the three pillars of self-belief." Interspersed throughout are dramatic photos of combat sites and firearms and eye-catching graphics, such as a page from the Army's Special Forces Sniper Training and Employment field manual. And there are plenty of dramatic headlines to amp up the book's already macho tone, such as "Develop the Special Ops Mind-Set for Success in a Fluid Situation." The author finishes by telling readers they are "capable now of more than anyone else around you," possibly (at least for peaceniks) by virtue of finishing the book. Nonetheless, the connection between lethal combat skills and (presumably) nonlethal business negotiations remains unclear, though Amerland does his best to establish one. (Nov.) © Copyright PWxyz, LLC. All rights reserved.

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