Uncommon grounds The history of coffee and how it transformed our world
Book - 2010
From the Publisher: Uncommon Grounds is the definitive history of coffee-from its discovery on an Ethiopian mountainside to the age of Starbucks and the coffee crisis of the twenty-first century. A sweeping epic, Uncommon Grounds uses coffee production, trade, and consumption as a window through which to view broad historical themes: the clash and blending of cultures, slavery, the rise of brand marketing, global inequities, fair trade, revolutions, health scares, environmental issues, and the rediscovery of quality. Replete with a cast of eccentric characters-all of them suffused with a passion for the golden bean-Uncommon Grounds is nothing less than a coffee-flavored history of the world, the classic work on coffee culture, fully updated... for our times.
- Subjects
- Published
-
New York :
Basic Books
[2010]
- Language
- English
- Main Author
- Edition
- Rev. ed
- Physical Description
- xxi, 424 pages : illustrations, map ; 24 cm
- Bibliography
- Includes bibliographical references and index.
- ISBN
- 9780465018369
- Prologue: The Oriflama Harvest
- Introduction: Puddle Water or Panacea?
- Introduction to the Second Edition
- Part 1. Seeds of Conquest
- 1. Coffee Colonizes the World
- 2. The Coffee Kingdoms
- 3. The American Drink
- 4. The Great Coffee Wars of the Gilded Age
- 5. Hermann Sielcken and Brazilian Valorization
- 6. The Drug Drink
- Part 2. Canning the Buzz
- 7. Growing Pains
- 8. Making the World Safe for Coffee
- 9. Selling an Image in the Jazz Age
- 10. Burning Beans, Starving Campesinos
- 11. Showboating the Depression
- 12. Cuppa Joe
- Part 3. Bitter Brews
- 13. Coffee Witch Hunts and Instant Nongratification
- 14. Robusta Triumphant
- Part 4. Romancing the Bean
- 15. A Scattered Band of Fanatics
- 16. The Black Frost
- 17. The Specialty Revolution
- 18. The Starbucks Experience
- 19. Final Grounds
- Acknowledgments
- Appendix: How to Brew the Perfect Cup
- Notes on Sources
- List of Interviews
- Illustration Credits
- Index