- Subjects
- Published
-
Irvine, California :
EP/Entrepreneur Media, Inc
[2016]
- Language
- English
- Main Author
- Other Authors
- Edition
- 2nd edition
- Item Description
- Earlier edition published as: Moonlighting on the Internet : 5 world-class experts reveal proven ways to make an extra paycheck online each month [by] Yanik Silver [and] Robert Olic.
- Physical Description
- xxiii, 296 pages : illustrations ; 23 cm
- ISBN
- 9781599185767
- Foreword
- Acknowledgments
- Preface: What This Book is Not
- You Don't Know What You Don't Know
- What Does That Have to Do With This Book?
- Success Is Subjective
- Written for You By People Like You
- Part I. Overview and Self-Analysis
- Chapter 1. My Story
- Historic Failures
- When Did Things Change?
- How Can I Make Money Online Too?
- Launching My First Business
- Why Your "Why" Matters
- Chapter 2. Is This Book for You?
- Financial Freedom or Bust
- Is This Book for You?
- Yes, But
- Chapter 3. Your Profit Path Profile
- Profit Path Profile: Don't Skip This Step!
- Be Your Own Boss vs. Owning an Online Business
- Products vs. Services
- Profit Path Profile Assessment: Personal Skills, Resources, and Lifestyle
- Profit Path Profile Assessment: Preferred Learning Style
- Moonlighting on the Internet: Profit Path Calculator
- Part II. Service-Based Profit Paths
- Freelancing Profit Path Preview
- Freelancing Explained
- Typical Low-Barrier Entry Point
- Pros and Cons of Freelancing
- Chapter 4. Freelance Writing Profit Path
- Some Quick Basics
- Types of Freelance Writing
- SEO on a Need-To-Know Basis
- Keywords for Content
- Pricing: How Do I Charge for My Work?
- Getting Clients
- Managing Clients and Projects
- How to Do Proper Research
- Chapter 5. Freelance Graphic Design Profit Path
- Titles That Sound Cool
- What Do Graphic Designers Do?
- Skills Outside Graphic Design That Make Your Job Easier
- Getting Started
- Finding Clients
- A Quick Note About Spec Work
- Pricing a Job
- Design Process: Managing Clients
- Creating the Proposal
- Client Agreements
- Getting the Job Done
- Summary Tips
- Chapter 6. Freelancing for the Technically Trained
- What Freelance Tech Jobs Are Available?
- A Deeper Dive Into Two Specific Paths for Those With a Desire to Learn
- Tips for Succeeding in the Freelance Tech Profit Path
- Getting Work
- Is Tech Freelancing in Your Future?
- Chapter 7. Virtual Assistant Profit Path
- Getting Set Up as a Solopreneur VA
- Setting Your Rates
- Freelancing Agencies and Certification Programs
- Finding Clients
- Characteristics and Traits You Need to Keep Your Clients
- A Final Word of Caution
- Chapter 8. Freelancing Wrap-Up
- Popular Freelance Job Sites
- Optimizing Your Freelance Profile for Success
- Tips for Successful Client Management
- Summary: Basic Steps to Getting Started
- Chapter 9. Consulting/Reselling Profit Paths
- Consulting and Reselling Explained
- Pros and Cons of Consulting
- Local vs. Global Marketing Consultants
- Setting Up Your Brand and Online Presence
- What Will You Consult On?
- Popular Services to Sell
- Special Services for Local Businesses
- Setting Yourself Up as an Expert, Even if You're Not!
- How to Find New Leads
- Practical Considerations
- Is the Consultant Profit Path for You?
- Part III. Digital and Information Products Profit Paths
- Profit Path Preview
- Digital and Information Marketing Explained
- Digital and Information Marketing Pros and Cons
- Chapter 10. Affiliate Marketing
- What Is Affiliate Marketing?
- A Few Points of Consideration Before You Get Started
- Types of Affiliate Offers
- A Quick Note About High-End Sales
- How to Evaluate Which Affiliate Programs Are Right for You
- How to Choose an Affiliate Offer
- How Much Money Can I Make?
- Chapter 11. Kindle Publishing Profit Path
- Fiction or Nonfiction?
- Deciding on Your Niche
- Getting the Book Written
- Editing Your Book
- Protecting Your Work
- Formatting Your Book for Kindle
- Your Book Cover
- CreateSpace
- Uploading Your Book to Kindle
- Marketing Your Book Launch
- Rinse and Repeat!
- Chapter 12. ECommerce Profit Paths
- ECommerce Explained
- Why Choose eCommerce as a Profit Path?
- Solo Website vs. Multivendor Storefront
- Types of eCommerce
- ECommerce Platforms
- Self-Hosted Solutions
- Further Concerns
- Everything You Need to Know Is on the Internet
- Choosing a Profitable Market
- Finding and Working With Suppliers
- Creating the Perfect Product Page
- Increasing Conversions on Your eCommerce Site
- A Note About Traffic
- Tip of the Iceberg
- Chapter 13. Selling on Multivendor Storefronts
- Amazon
- Some Practical Information
- Make Your Product Listings Stand Out!
- Getting Product Reviews
- Getting Traffic to Your Amazon Product Pages
- EBay
- Etsy
- Chapter 14. Hybrid-the agency model
- The Agency Model Explained
- Don't Start an Agency
- What I Love About Being an Agency
- Getting Started
- Been There, Done That, Trust Me Tips
- Tools I Can't Live Without
- Part IV. Take Action 101
- Chapter 15. Business and Marketing 101
- First Things First
- Marketing Basics
- Tools You Need
- Chapter 16. Profit Path Mindset
- Shelby's Daily Routine
- Choose Your Own Adventure
- Chapter 17. Analysis Paralysis: Don't Fall Into This Trap
- Please Take Action
- Next Steps
- Thank You
- Index