Layout essentials 100 design principles for using grids

Beth Tondreau

Book - 2011

Adhering to certain layout and grids standards and principles is important for any job from brochures, to annual reports, to posters, to websites, to publications. However, knowing how to bend the rules and make certain grids work for the job at hand takes skill. This book will outline and demonstrate basic layout/grid guidelines and rules through 100 entries including choosing the a typeface for the project, striving for rhythm and balance with type, combining typefaces, using special characters and kerning and legibility. These essentials of grid design are critical to the success of any job.

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2nd Floor 744.5/Tondreau Due Apr 27, 2024
Subjects
Published
Gloucester, Mass. : Hove : Rockport 2011.
Language
English
Main Author
Beth Tondreau (author)
Item Description
Originally published: 2009.
Physical Description
208 pages : illustrations ; 26 cm
Bibliography
Includes bibliographical references and index.
ISBN
9781592537075
9781592534722
  • Elements of a grid
  • Basic grid diagrams
  • Determine the appropriate grid
  • Formatting text
  • Hierarchy of information
  • Grid and image
  • Combining grid, type, and image
  • Color
  • Space
  • Rhythm and flow
  • Single column
  • Two column
  • Three column
  • Multicolumn
  • Modular
  • Tables and charts
  • Color as a dominant element
  • Color as organizing principle
  • Horizontal Hierarchy
  • When type forms the grid
  • Filled and funtional
  • Spacious but not barren
  • Seemingly gridless
  • Organic shapes
  • Swiss grid
  • Grid, interrupted
  • Grind, reconstructed
  • Layered grid
  • Grids and motion
  • Breaking the rules.