The entrepreneur equation Evaluating the realities, risks, and rewards of having your own business

Carol Roth

Book - 2011

By understanding what it takes to build a valuable business as well as how to assess the risks and rewards of business ownership based on your personal circumstances, you can learn how to stack the odds of success in your favor.

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Subjects
Published
Dallas, Tex. : BenBella Books : Distibuted by Perseus Distribution c2011.
Language
English
Main Author
Carol Roth (-)
Physical Description
xix, 299 p. : ill. ; 23 cm
Bibliography
Includes bibliographical references and index.
ISBN
9781935618447
  • Foreword / by Michael Port
  • The issue-- the assumptions, myths, and realities of entrepreneurship
  • Assessing your fit with entrepreneurship
  • Assessing the business's fit for you
  • Assembling your entrepreneur equation, and a few reminders in case you get sucked in by the hype.