- Subjects
- Published
-
New York :
Portfolio Penguin
[2010]
- Language
- English
- Main Author
- Physical Description
- xv, 217 pages ; 19 cm
- Bibliography
- Includes index.
- ISBN
- 9781591843733
- Author's Note
- 1. On Motive
- 2. On Excuses
- 3. On Who Is Likely to Succeed
- 4. On the Statistical Odds
- 5. On the Real Odds
- 6. On Getting Started
- 7. On Choosing the Right Mountain
- 8. On Cutting Loose
- 9. On Pole Positions
- 10. On Humiliation
- 11. On Common Impediments
- 12. On the Tiger Chained to Your Ankle
- 13. On Frugality
- 14. On Common Start-up Errors: I. Mistaking Desire for Compulsion
- 15. On Common Start-up Errors: II. Failure to Monitor Cash Flow
- 16. On Common Start-up Errors: III. Excessive Overhead
- 17. On Common Start-up Errors: IV. Reinforcing Failure
- 18. On Common Start-up Errors: V. Skimping on Talent
- 19. On Boldness
- 20. On Being in the Right Place at the Right Time
- 21. On Riches and Happiness
- 22. On Working for Others
- 23. On Raising Capital: I. Sources of Capital
- 24. On Raising Capital: II. Earning It
- 25. On Raising Capital: III. Avoidance of Faustian Pacts
- 26. On Raising Capital: IV. Sharks
- 27. On Raising Capital: V. The Nature of Dolphins
- 28. On Raising Capital: VI. Playing with Dolphins
- 29. On Raising Capital: VII. Banks
- 30. On Raising Capital: VIII. Swimming with the Fishes
- 31. On Raising Capital: IX. Fifty-one Percent Investors
- 32. On Creating the Right Environment
- 33. On Start-up Hires
- 34. On Hiring Generally
- 35. On Management
- 36. On Eternal Lieutenants
- 37. On the Start-up and the Long Wobble
- 38. On the Settle-down and Continuous Revolution
- 39. On Team Spirit
- 40. On Glory Hounds and Toads
- 41. On Decision by Consensus
- 42. On Partnerships and Minority Investors
- 43. On the Mexican Standoff
- 44. On Harnessing the Fear of Failure
- 45. On the Fallacy of the Great Idea
- 46. On Dress Codes
- 47. On Promoting from Within
- 48. On the Paradox of Ownership
- 49. On Ownership
- 50. On Customers
- 51. On Suppliers
- 52. On Negotiating
- 53. On Prioritizing
- 54. On Luck
- 55. On Shortcuts
- 56. On Courtesy
- 57. On Debt
- 58. On Intellectual Property
- 59. On Emulating
- 60. On Delegating
- 61. On Trusting Your Instincts
- 62. On Persistence
- 63. On Tenacity
- 64. On Self-Belief
- 65. On Leading
- 66. On Protecting Your Piece of the Pie
- 67. On Going Public
- 68. On the Trojan Trap
- 69. On Sacred Cows
- 70. On the Need to Diversify
- 71. On Excellence
- 72. On Bonus Arrangements
- 73. On Rivals
- 74. On Misfortune
- 75. On Taking Stock
- 76. On Must-Do Deals
- 77. On the Right Time to Sell a Business
- 78. On Consequences
- 79. On Status
- 80. On Qualified Accountants
- 81. On Milking the Cow
- 82. On Dragon Cages
- 83. On Buying Private Yachts, Airplanes, etc.
- 84. On Cheating the Tax Man
- 85. On Being Right ... Or Wrong
- 86. On the Unfairness of It All
- 87. On Failure
- 88. On Success
- Appendix 1. Wealth Calculated by Cash in Hand or Quickly Realizable, Assets
- Appendix 2. Wealth Calculated by Total Assets (True Net Worth)
- Index
Review by Kirkus Book Review