The ones who hit the hardest The Steelers, the Cowboys, the '70s, and the fight for America's soul

Chad Millman

Book - 2010

Traces the decade when the Pittsburgh Steelers rose from a lackluster franchise to four-time Super Bowl champions, citing the team's efforts to revitalize its economically challenged city while assessing key contributors and the rivalry with the Dallas Cowboys.

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Subjects
Published
New York, N.Y. : Gotham Books c2010.
Language
English
Main Author
Chad Millman (-)
Other Authors
Shawn Coyne (-)
Physical Description
325 p., [16] p. of plates : ill. ; 24 cm
Bibliography
Includes bibliographical references and index.
ISBN
9781592405763
  • Prologue
  • First Quarter
  • Second Quarter 1969-1972
  • Third Quarter 1973-1974
  • Fourth Quarter 1975-1977
  • Overtime 1978-1979
  • Acknowledgments
  • Notes
  • Index
Review by Booklist Review

Between them, the Pittsburgh Steelers and Dallas Cowboys won five Super Bowls in the 1970s. The Steelers cultivated a blue-collar image; the Cowboys, though dubbed America's team, carried a more glamorous aura. The authors trace the rise of the teams through the decade. The Cowboys had some success in the sixties but no championships. The Steelers had been woeful for decades. When the Steelers hired Chuck Noll as head coach for the 1969 season, their fortunes began to change. Noll opted to build carefully and gradually through the college draft; meanwhile, Landry and the Cowboys were the first NFL team to supplement in-person scouting with computer analysis. In the course of telling the story, the authors who interviewed 30 former players, coaches, and assistants portray the Steelers as a lifeline to an industrial city losing its manufacturing base and the Cowboys as the darlings of the Texas oil boomers. Interspersed throughout are dozens of anecdotes about how Noll and his stoic counterpart, Tom Landry motivated and built the two dominant franchises of football's golden age. Exciting, informative reading for NFL fans with an interest in the league's history.--Lukowsky, Wes Copyright 2010 Booklist

From Booklist, Copyright (c) American Library Association. Used with permission.
Review by Library Journal Review

Put simply, the 1970s Super Bowl rivalry between the Steelers and Cowboys was a study in contrasts between the smashmouth Steelers of struggling, blue-collar Pittsburgh and the computerized complexity of the Cowboys of glitzy Dallas. Pittsburgh won both championships largely because of its spectacular pass-catching pair, Lynn Swann and John Stallworth, but the Steelers were also the "ones who hit the hardest." The subtitle's reference to "the fight for America's soul" indicates the overreach of the book: the narrative runs on three concurrent tracks (Steelers, Cowboys, and the steelworkers' union in Pittsburgh), with the third a cursory treatment that stalls the engaging football story. Both teams are traced from their beginnings to the formation of these 1970s championship teams, but the Cowboys are treated mostly as a foil to the heroic Steelers. The book ends abruptly after the second Super Bowl confrontation, with no coda on the 1979 season that saw the Steelers' fourth Super Bowl triumph and the Cowboys' farewell to Roger Staubach. Worth reading for its scoring plays, but there are a lot of misfires here as well. (c) Copyright 2010. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

(c) Copyright Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.