101 mission statements from top companies Plus guidelines for writing your own mission statement

Jeffrey Abrahams

Book - 2007

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Subjects
Published
Berkeley : Ten Speed Press c2007.
Language
English
Main Author
Jeffrey Abrahams (-)
Physical Description
147 p. ; 18 cm
ISBN
9781580087612
  • Part 01. How to Use This Resource
  • Companies Are Like People-They Need a Mission
  • A Blueprint for Success
  • Target Audience-This Mission's for You
  • Length: How Long Is Long Enough?
  • Key Words
  • A Step-By-Step Guide to Writing a Mission Statement
  • Part 02. The Companies and Their Statements
  • 3M Company
  • Adobe Systems Incorporated
  • Alberto-Culver Company
  • Alcoa
  • American Express Company
  • American Family Insurance Group
  • Amgen Inc.
  • Anheuser-Busch Companies, Inc.
  • Applied Materials, Inc.
  • Aquila, Inc.
  • ARAMARK
  • Armstrong World Industries, Inc.
  • Becton, Dickinson and Company
  • Ben & Jerry's Homemade, Inc.
  • BNSF (Burlington Northern and Santa Fe Railway Company)
  • BorgWarner Inc.
  • Campbell Soup Company
  • Chiquita Brands International, Inc.
  • Chiron Corporation
  • Clear Channel Communications
  • Coca-Cola Company
  • Comcast Corporation
  • ConAgra Foods, Inc.
  • Deere & Company
  • Del Monte Foods
  • Denny's Corporation
  • Dollar General Corporation
  • Dreyer's Grand Ice Cream Holdings, Inc.
  • Eaton Corporation
  • Ecolab
  • Federated Department Stores, Inc.
  • First Horizon National Corporation
  • Foremost Farms USA
  • FPL Group, Inc.
  • General Motors Corporation
  • Gillette
  • Grace (W.R. Grace & Co.)
  • Haworth Inc.
  • HCA Inc. (Hospital Corporation of America)
  • Hershey's (The Hershey Company)
  • Hewitt Associates
  • Holly Corporation
  • Honeywell International, Inc.
  • IBM (International Business Machines Corporation)
  • Ingersoll-Rand
  • International Game Technology (ITG)
  • International Paper Company
  • Johnson & Johnson
  • Johnson Controls, Inc.
  • Kansas City Life Insurance Company
  • Kellogg Company
  • Kelly Services, Inc.
  • Levi Strauss & Co.
  • Lilly (Eli Lilly and Company)
  • Lockheed Martin
  • Manpower Inc.
  • MBIA Insurance Corporation
  • McKesson Corporation
  • Men's Wearhouse
  • Merck & Co., Inc.
  • Microsoft Corporation
  • Nalco Company
  • National Semiconductor
  • New York Life Insurance Company
  • Nike, Inc.
  • Norfolk Southern Corporation
  • Northwestern Mutual
  • Occidental Petroleum Corporation
  • PepsiCo
  • The Progressive Group of Insurance Companies
  • Publix Super Markets, Inc.
  • Qwest Communications
  • RadioShack Corporation
  • Raytheon Aircraft Company
  • Rich Products Corporation
  • Sara Lee Corporation
  • Schering-Plough Corporation
  • Schwab (The Charles Schwab Corporation)
  • Scripps (The E.W. Scripps Company)
  • Smucker's (The J.M. Smucker Company)
  • Sonoco
  • Southwest Airlines
  • Spacelabs Medical, Inc.
  • Starwood Hotels & Resorts Worldwide, Inc.
  • Steelcase Inc.
  • Sunoco, Inc.
  • SYSCO Corporation
  • Tenet Healthcare Corp.
  • Texas Instruments
  • Thor Industries, Inc.
  • Tiffany & Co.
  • Tootsie Roll Industries, Inc.
  • Tractor Supply Company
  • Valassis
  • Vulcan Materials Company
  • Wells Fargo & Company
  • Wendy's International, Inc.
  • Winnebago Industries, Inc.
  • Wyeth
  • Xerox Corporation
  • Zale Corporation
  • About the Author