Joan Braderman is an American video artist, director, performer, and writer. Braderman's video works are considered to have created her signature style known as "stand up theory." Via this "performative embodiment," she deconstructs and analyzes popular media by inserting chroma-keyed cut-outs of her own body into appropriated mass media images, where she interrogates the representation of ideology (such as money, race and gender) and the transparency of photographic space in U.S. popular culture.
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