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Gad Saad
Gad Saad
Gad Saad
(; ; born 13 October 1964) is a Canadian marketing professor at the
John Molson School of Business
at
Concordia University
. He has argued for applying evolutionary psychology to
marketing
and
consumer behaviour
. He wrote a blog for ''
Psychology Today
'' and hosts a YouTube channel titled "The Saad Truth".
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The parasitic mind : how infectious ideas are killing common sense
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Gad Saad
Book
- 2020
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The Parasitic Mind
by
Gad Saad
eBook - 2020
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