Damon Centola

Damon Centola is a sociologist and the Elihu Katz Professor of Communication, Sociology and Engineering at the University of Pennsylvania, where he is Director of the Network Dynamics Group and Senior Fellow at the Leonard Davis Institute of Health Economics.

Before joining the University of Pennsylvania, Centola was an assistant professor at MIT Sloan School of Management (2008–2013) and a Robert Wood Johnson Fellow at Harvard University. He is the author of the books Change: How to Make Big Things Happen and How Behavior Spreads: The Science of Complex Contagions. Provided by Wikipedia